Posts Tagged ‘relief’

Google Crisis Response

Saturday, January 23rd, 2010
Google Crisis Response Google has set up a Crisis Response page to support disaster relief in Haiti. Personally I've been blown away by how the "Text "HAITI" to 90999 to donate $10 to the American Red Cross" technique has raised so much money in such a short time. To me, its the best use of technology, the perfect combination of: 1 - A (for the most part) credible organization (the American Red Cross), 2 - An affordable monetary request, 3 - A super easy and direct way to get the money there. This Google page seems to me like another step in the right direction of using existing technology and tools to empower people to aid, contribute information, find people affected by the disaster and follow the events as they continue to unfold.